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Article
Publication date: 20 March 2023

Subhajit Panda and Navkiran Kaur

The purpose of this study is to explore the feasibility of using ChatGPT-based chatbot systems as an alternative to traditional knowledge base-based chatbot systems in library and…

1851

Abstract

Purpose

The purpose of this study is to explore the feasibility of using ChatGPT-based chatbot systems as an alternative to traditional knowledge base-based chatbot systems in library and information centers (LICs).

Design/methodology/approach

The study used a qualitative research approach to examine the viability of ChatGPT-based chatbot systems in LICs. The researchers conducted an extensive literature review and analyzed data collected from interviews with experts in the field of library and information science.

Findings

The findings of the study reveal that ChatGPT-based chatbot systems are a viable alternative to traditional knowledge base-based chatbot systems in LICs. ChatGPT has the potential to provide more accurate and personalized responses to user queries, improve the user experience and reduce the workload of library staff. However, there are some limitations to the use of ChatGPT in LICs, such as the need for substantial training data and the risk of perpetuating biases.

Originality/value

To the best of the authors’ knowledge, this study is one of the first to explore the potential of ChatGPT-based chatbot systems in the context of LICs. The research provides insights into the advantages and limitations of ChatGPT-based chatbots and highlights the possibilities for future use of this technology in the information service industry.

Details

Library Hi Tech News, vol. 40 no. 3
Type: Research Article
ISSN: 0741-9058

Keywords

Article
Publication date: 26 April 2023

Fawaz Qasem

This purpose of this study is to examine future fears and reassurances about the nature of the recent artificial intelligence (AI) language model-based application, ChatGPT, use…

2316

Abstract

Purpose

This purpose of this study is to examine future fears and reassurances about the nature of the recent artificial intelligence (AI) language model-based application, ChatGPT, use in the fields of scientific research and academic works and assignments. This study aims at exploring the positive and negative aspects of the use of ChatGPT by researchers and students. This paper recommends some practical academic steps and suggestions that help the researchers and publishers curtail the percentage of spread of unethical works such as plagiarism.

Design/methodology/approach

The emergence of OpenAI’s Generative Pre-Trained Transformer 3 (GPT-3) has recently sparked controversy and heated debate among academics worldwide about its use and application. The concern of experts and researchers about the GPT-3 platform entails how it would be of much support to the researchers and academic staff and how it might be used and misused to negatively affect academic and scholarly works. This research explored future fears and reassurances about the nature of Chat GPT-3 use at academic and scientific levels. The data for this research was obtained through the qualitative interviews of seven experts in AI, scientific research and academic works. The findings of the study showed that ChatGPT-3 has significant potential and is helpful if used wisely and ethically at scientific and academic levels. On the other hand, the results reported the experts' fears of the frequent use of ChatGPT including the misuse of ChatGPT as a tool to plagiarize and make the researchers dependent, not self-reliant and lazy. The widespread concern of many scholars is that ChatGPT would lead to an increase in the possibility of plagiarism and provide less control over research and writing ethics. This study proposed some stages and suggested that AI language model programs, including ChatGPT, should be integrated with widespread publishers and academic platforms to curtail the percentage of plagiarism and organize the process of publishing and writing scientific research and academic works to save the rights of researchers and writers.

Findings

The findings of the research presented that ChatGPT can act as a potential and useful tool if used wisely and ethically at scientific and academic fields. On contrast, the results also reported the negative aspects of the extensive ChatGPT's that leads to the spread of plagiarism and making the researchers and the students machine-dependent, not self-reliant and lazy. This study proposed some stages and suggested that AI language model programs, including ChatGPT, should be integrated with widespread publishers and academic platforms to curtail the percentage of plagiarism and organize the process of publishing and writing scientific research and academic works to save rights of researchers and writers.

Originality/value

To the best of the authors’ knowledge, this paper is the first of its kind to highlight the relationship between using ChatGPT and the spread of both positive and negative aspects of its extensive use in scientific research and academic work. The importance of this study lies in the fact that it presents the concerns and future fears of people in academia as they cope with and deal with the inevitable reality of AI language models such as ChatGPT.

Article
Publication date: 17 May 2024

Cong Doanh Duong, Thi Viet Nga Ngo, The Anh Khuc, Nhat Minh Tran and Thi Phuong Thu Nguyen

Limited knowledge exists regarding the adverse effects of artificial intelligence adoption, including platforms like ChatGPT, on users’ mental well-being. The current research…

Abstract

Purpose

Limited knowledge exists regarding the adverse effects of artificial intelligence adoption, including platforms like ChatGPT, on users’ mental well-being. The current research seeks to adopt the insight from the stressor-strain-outcome paradigm and a moderated mediation model to examine how technology anxiety moderates the direct and indirect relationships between compulsive use of ChatGPT, technostress, and life satisfaction.

Design/methodology/approach

Drawing data from a sample of 2,602 ChatGPT users in Vietnam, PROCESS macro was approached to test the moderated mediation model.

Findings

The findings indicate that compulsive use of ChatGPT exhibited a substantial and positive impact on technostress, while technostress was found to have a negative influence on life satisfaction. Moreover, although compulsive use of ChatGPT did not show a significant direct effect, it indirectly impacts life satisfaction via technostress. Remarkably, technology anxiety was found to significantly moderate both direct and indirect associations between compulsive use of ChatGPT, technostress, and life satisfaction.

Practical implications

Based on the findings of this research, some practical implications are provided.

Originality/value

The research offers a fresh perspective by applying the stressor-strain-outcome perspective to provide empirical evidence on the moderated mediation effects of technology anxiety and technostress on the relationship between compulsive use of ChatGPT and users’ life satisfaction. The research thus sheds new light on artificial intelligence adoption and its effects on users’ mental health.

Details

Information Technology & People, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-3845

Keywords

Open Access
Article
Publication date: 27 May 2024

Cong Doanh Duong

Although previous research has acknowledged the significance of comprehending the initial acceptance and adoption of ChatGPT in educational contexts, there has been relatively…

Abstract

Purpose

Although previous research has acknowledged the significance of comprehending the initial acceptance and adoption of ChatGPT in educational contexts, there has been relatively little focus on the user’s intention to continue using ChatGPT or its continued usage. Therefore, the current study aims to investigate the students’ continuance intentions to use ChatGPT for learning by adopting the stimulus–organism–response (SOR) model.

Design/methodology/approach

This study has employed the SOR model to investigate how UTAUT factors (such as performance expectancy, facilitating conditions, effort expectancy and social influence) influence the cognitive responses of students (e.g. trust in ChatGPT and attitude towards ChatGPT), subsequently shaping their behavioral outcomes (e.g. the intention to continue using ChatGPT for study). A sample of 392 higher students in Vietnam and the PLS-SEM method was employed to investigate students’ continuance intention to use ChatGPT for learning.

Findings

This study reveals that students’ continuance intention to use ChatGPT for learning was directly affected by their attitude toward ChatGPT and trust in ChatGPT. Meanwhile, their attitude toward ChatGPT was built on effort expectancy, social influence, and facilitating conditions and trust in ChatGPT was developed from effort expectancy and social influence.

Originality/value

By extending the analysis beyond initial acceptance, this research provides valuable insights into the factors that influence the sustained utilization of ChatGPT in an educational environment.

Details

Journal of Research in Innovative Teaching & Learning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2397-7604

Keywords

Article
Publication date: 28 May 2024

Cong Doanh Duong, Thanh Hieu Nguyen, Thi Viet Nga Ngo, Thi Thu Phuong Pham, Anh Trong Vu and Ngoc Su Dang

This study aims to investigate what drives tourists to continue using ChatGPT for travel purposes. This study focuses on the impact of parasocial interaction on tourists’…

Abstract

Purpose

This study aims to investigate what drives tourists to continue using ChatGPT for travel purposes. This study focuses on the impact of parasocial interaction on tourists’ intention to continue using ChatGPT. It also examines how satisfaction mediates this relationship and the role of technology anxiety as a moderating factor.

Design/methodology/approach

Using a sample of 606 tourists in popular Vietnamese tourist destinations, this study used the SPSS PROCESS macro (Model 4 and Model 14) to estimate the research model.

Findings

The study found that tourists’ satisfaction and parasocial interactions positively influenced their intention to continue using ChatGPT for travel purposes. The tourists’ satisfaction was found to play a partial role in mediating the relationship between parasocial interactions and their intention to continue using ChatGPT. Technology anxiety was found to be a negative moderator of the direct effect of satisfaction and the indirect impact of parasocial interaction on this intention.

Originality/value

This study stands out as a pioneering exploration into the novel intersection of parasocial interaction, satisfaction, and technology anxiety and their influence on tourists’ intention to persist with using ChatGPT for travel-related purposes.

Article
Publication date: 30 April 2024

Mercy Mlay Komba

This study aims to investigate the influence of ChatGPT, an AI-based chatbot, on the digital learning experience of students at Mzumbe University.

Abstract

Purpose

This study aims to investigate the influence of ChatGPT, an AI-based chatbot, on the digital learning experience of students at Mzumbe University.

Design/methodology/approach

This study adopted a qualitative research design to gather in-depth insights from participants. Semi-structured interviews and an analysis of previous chat content were used as primary sources of data. Thematic analysis was used to analyze the qualitative data, allowing for the exploration of participants’ perspectives, experiences and opinions regarding the integration of ChatGPT into the learning process.

Findings

The results of the study demonstrated that ChatGPT is widely used in educational contexts and has a positive influence on students’ study habits, academic performance, and understanding of course material. Students appreciated the system’s simplicity, tailored instructions, and the promptness and accuracy of the responses. Despite the possibility of isolated mistakes.

Research limitations/implications

It is important to recognize the limitations of this study. First, the sample size was small, limiting the broad application of the results. Second, this study’s narrow emphasis on students at Mzumbe University limits its applicability in other situations. Furthermore, depending on self-reported experiences, biases, such as individual interpretation or recollection bias, can occur.

Practical implications

Educators can maximize ChatGPT in the classroom by using study insights. Its advantages, such as effectiveness and enhanced performance, highlight the possibility for student-centered learning. Practitioners are guided by their awareness of problems, such as probable errors. Constant updates guarantee ChatGPT’s applicability and provide educators with useful advice.

Social implications

Peer impact is highlighted in this study concerning social factors on the adoption of AI in education. Resolving issues preserves public confidence. Views influence public opinion and direct policymakers in discussions about safe AI use. It influences public attitudes while navigating the ethical integration of AI.

Originality/value

This study offers insightful information about the impact of ChatGPT on digital learning in Tanzania’s higher education. It makes innovative research contributions that enhance educational practices and emphasizes the advantages, difficulties and demands of responsible usage in the context of AI-based chatbots.

Details

Global Knowledge, Memory and Communication, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2514-9342

Keywords

Article
Publication date: 30 April 2024

Mohamed Battour, Khalid Mady, Mohamed Salaheldeen, Ririn Tri Ratnasari, Ramzi Sallem and Saleh Al Sinawi

The huge Muslim population has increased the demand for halal tourism products and destination factors in this niche tourism segment. Despite the growing body of research…

Abstract

Purpose

The huge Muslim population has increased the demand for halal tourism products and destination factors in this niche tourism segment. Despite the growing body of research conducted regarding ChatGPT’s revolutionary impact on the tourism industry, the use of such an artificial intelligence (AI) tool in halal tourism needs more attention. This study aims to provide a comprehensive an overview of using ChatGPT in the tourism industry, specifically in halal tourism, and offer an agenda for further essential research questions exploration.

Design/methodology/approach

Through the intensive examination of the tourism literature dealing with AI and halal tourism, this review identifies the implications related to the use of ChatGPT for Muslim travelers and future trends in halal tourism.

Findings

This paper identified the possible utilization of ChatGPT in assisting Muslim travelers across various stages of their journey, encompassing pre-trip, staying and post-trip phases. Subsequently, this paper identified the opportunities and challenges associated with implementing ChatGPT in the context of halal tourism. Finally, the paper delves into potential avenues for future research.

Practical implications

The findings serve as crucial implications, contributing to the theory of halal tourism development and the applications of ChatGPT in halal tourism.

Originality/value

This paper provides essential foundational knowledge for upcoming research on halal tourism theory, ChatGPT and the development of halal tourism sector.

Details

Journal of Islamic Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 30 April 2024

Preeti Bhaskar and Shikha Rana

This study aims to address the existing knowledge gap by investigating teachers’ adoption of ChatGPT for educational purposes. The study specifically focuses on identifying the…

Abstract

Purpose

This study aims to address the existing knowledge gap by investigating teachers’ adoption of ChatGPT for educational purposes. The study specifically focuses on identifying the factors that motivate and inhibit teachers in adoption of ChatGPT in higher education institutions (HEIs).

Design/methodology/approach

This research has used interpretative phenomenological analysis – a qualitative approach. Through in-depth interviews among the teachers, data was collected to identify the motivating and inhibiting factors that impacted teachers’ willingness to adopt ChatGPT. The data was collected from 48 teachers working across HEIs of Uttarakhand region in India.

Findings

The analysis revealed seven themes under motivating factors that encourage teachers to adopt ChatGPT for their educational purposes. These include time factor, tool for competitive edge, learning enhancement tool for students, research facilitator, benefits in educational settings, troubleshooter and easy to use. On the other hand, inhibiting factors comprise five themes, which include technical difficulties, limited features for educational and research purposes, tool for handicapping innovation and creativity, lack of personal touch and ethical considerations.

Practical implications

The findings will be valuable for HEIs in establishing policies that promote the appropriate and effective use of ChatGPT. Moreover, the study provides recommendations to ChatGPT solution providers for improving ChatGPT services for effective adoption of ChatGPT among teachers and implementation at HEIs. Further, it contributes to the body of literature by filling a knowledge gap about teacher adoption of ChatGPT in the HEIs. Through qualitative research, the study has pinpointed specific motivating and inhibiting factors that affect teacher adoption of ChatGPT.

Originality/value

Unlike previous studies that primarily explored the potential advantages and drawbacks of ChatGPT in education, this research study delves deeper into the topic. It makes a substantial contribution to our understanding of ChatGPT adoption among teachers by identifying distinct factors that either motivate or inhibit teachers from adopting ChatGPT for job related purposes. The study provides novel insights that were previously mislaid, thereby introducing a fresh perspective to the existing literature

Details

Journal of Information, Communication and Ethics in Society, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1477-996X

Keywords

Article
Publication date: 1 May 2024

Heesup Han, Seongseop (Sam) Kim, Tadesse Bekele Hailu, Amr Al-Ansi, Sandra Maria Correia Loureiro and Jinkyung Jenny Kim

This research paper aims to explore the concerns and determinants of travelers’ behavior toward ChatGPT in the hospitality and tourism context. It also examines the weight of risk…

Abstract

Purpose

This research paper aims to explore the concerns and determinants of travelers’ behavior toward ChatGPT in the hospitality and tourism context. It also examines the weight of risk factors versus that of motivation and innovation characteristics influencing travelers’ approach behaviors toward ChatGPT.

Design/methodology/approach

A cumulative prospect theory was used to determine travelers’ responses to ChatGPT. This study, using a fuzzy-set qualitative approach, explored risk, motivation and innovation factors as determinants of approach behaviors for ChatGPT.

Findings

Findings revealed that risk, motivation and innovation factors were the key triggers of approach behaviors for ChatGPT. An intricate combination effect of the perceived risk, motivation and innovation characteristics was found, and the necessary predictors were determined.

Practical implications

The findings of this study will expand our current knowledge and offer practical insights for the development of ChatGPT in the hospitality and tourism sector.

Originality/value

This study makes a significant contribution to the existing literature by providing a nuanced understanding of the intricate interplay between the various factors that shape customer behavior in the context of technology adoption in hospitality and tourism studies.

Details

International Journal of Contemporary Hospitality Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 10 May 2024

Hyeon Jo

This study examines the key determinants of subscription intentions for ChatGPT Plus (paid version) in business settings, focusing on tasks such as system quality, information…

Abstract

Purpose

This study examines the key determinants of subscription intentions for ChatGPT Plus (paid version) in business settings, focusing on tasks such as system quality, information support, service quality, perceived intelligence, goal-congruent outcome and self-efficacy.

Design/methodology/approach

The study utilized a survey of office workers, analyzed through structural equation modeling, to explore these determinants.

Findings

The results demonstrate that system quality, service quality and perceived intelligence significantly influence satisfaction, while service quality and perceived intelligence also impact goal-congruent outcomes. Contrary to traditional models, satisfaction does not significantly correlate with usage. Instead, a significant relationship is observed between goal-congruent outcomes and usage. Self-efficacy emerges as a crucial predictor of subscription intentions, further underlined by the significant impact of usage on subscription intention.

Research limitations/implications

The study’s focus on office workers and a single artificial intelligence (AI) chatbot type may limit generalizability. Its findings illuminate several avenues for future research, particularly in diversifying the context and demographics studied.

Practical implications

This research offers actionable insights for businesses and practitioners in the implementation of AI chatbots. It highlights the importance of enhancing system quality, personalization and user confidence to boost subscription intentions, thereby guiding strategies for user engagement and technology adoption.

Originality/value

This study pioneers in investigating subscription intentions towards AI chatbots, particularly ChatGPT, providing a novel framework that expands upon traditional user behavior theories.

Details

Marketing Intelligence & Planning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-4503

Keywords

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